If you’re looking to set up ads on Facebook or simply want to get better tracking results for your campaigns, verifying your domain on Facebook Ad Manager is a crucial step. Verifying your domain is essential for increased security, better analytics, and more robust ad performance. In this blog post, we’ll walk you through the steps to verify your domain on Facebook Ad Manager effectively.
Benefits of Verifying Domain on Facebook
Before diving into the process, it’s essential to understand why domain verification is crucial. Here are some benefits:
- Enhanced Security: Protects your domain from unauthorized changes.
- Improved Analytics: Get more accurate tracking of interactions with your website.
- Better Ad Performance: Enhanced targeting and custom audience creation.
Requirements for Domain Verification
Here are some prerequisites you must have in place:
- Access to your domain DNS settings
- Administrator rights on Facebook Business Manager
- Facebook Pixel installed on your website
Steps to Verify Domain on Facebook Ad Manager
Now, let’s get down to the actual steps you need to follow for domain verification.
Step 1: Access Domain Verification in Business Settings
Login to your Facebook Business Manager, navigate to ‘Business Settings,’ then choose ‘Brand Safety,’ and finally select ‘Domains’ from the dropdown menu.
Step 2: Add Domain
Click on the ‘Add’ button and input your domain name.
Step 3: Choose Verification Method
There are three methods for domain verification:
- DNS Verification
- Meta-tag Verification
- HTML File Upload
We recommend DNS Verification for a more secure process.
Step 4: Follow the Instructions for Selected Method
Once you’ve chosen your preferred method, Facebook will provide detailed instructions. Follow them carefully.
Step 5: Confirm Verification
After completing the previous step, return to Facebook Business Manager and click on the ‘Verify’ button. It may take some time for the verification to process.
Step 6: Assign Assets to Domain
Finally, assign Facebook Pixels or Catalogs to your verified domain to start tracking your data.
Call to Action: Verifying your domain on Facebook Ad Manager doesn’t have to be a complex process. For further assistance or to have it done professionally, reach out to Ecomm11 today!
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